Does Black Friday Mayhem = Mental Illness?
America’s addiction to cheap crap from China reached new depths during this year’s Black Friday shopping frenzy:
- A young boy was trampled at Walmart
- A California woman pepper sprayed her fellow shoppers
- Someone’s Grandpa was beaten bloody by police
- Shoppers rioted over $2 waffle makers
- Multiple Walmart shoppers were tasered by police
And newscasts all across the country keep asking the question: Why?
Why do relatively normal people devolve into snarling pack animals while Black Friday bargain hunting?
According to the Contagion Theory, crowds exert a hypnotic influence over their members. Shielded by their anonymity, large numbers of people abandon personal responsibility and surrender to the contagious emotions of the crowd. A crowd thus assumes a life of its own, stirring up emotions, and driving people toward irrational, even violent action.
Sounds crazy to me.
I hear you about the cheap crap from China. It sounds crazy to me too. It’s much safer to shop online.