Ever heard of the Kansas State University professor who decided to conduct an experiment on himself by consuming only junk food for 30 days?
Mark Haub decided to challenge the notion that junk food isn’t healthy. The professor was on a 1,800 calorie diet composed of twinkies, swiss cake rolls, blueberry muffins, cinnamon rolls, peanut butter oreos, hot dogs, and milk.
So what happened? Did the dude up and die after a few weeks because of elevated blood sugar levels and clogged arteries? Not really. After three weeks on this diet, Haub was apparently sleeping better, snoring less, had lowered LDL cholesterol, raised his HDL cholesterol, and has maintained his RDA levels by taking vitamins and eating low calorie vegetables like celery.
Woah, woah, hold your horses! So this diet can be maintained?! We can live off junk food, become healthier than we currently are, and even lose weight without even exercising? Sign me up!
Wait a minute there, partner. Remember, this was only a 30-day experiment and not something someone has lived on for several years. In this case, fitness experts around the web, such as Doug of Health Habits, were quick to point out that, while the diet worked within the 30-day limit because of the controlled amount of calories the professor took, it would produce gravely poor results if continued in the long run. And I had the exact same opinion at the time.
What really struck a chord with me was a very passionate comment in the Health Habits article by one Jon Pearlstone. In it, Jon mentions that he himself has been living off a diet similar to the one Haub did, calling it the EET Fitness Plan (EET standing for Eating and Exercise Timing), and he advocates that, if one times his or her eating and exercising habits correctly, then once can eat pretty much anything he or she wants every day and even be fitter and healthier than before.
[box type=”important”]Bull$#@%, right? Someone has actually lived off this sort of diet for several years and has the audacity to recommend it to other human beings and market it on the web? This Dude must be one insane piece of work.[/box]
That’s pretty much what I, and possibly most people would think after seeing the EET homepage. You can actually see what others have to say about this, too, with some creative Googling. I did. But even so, I still waded through all the free articles and videos on the site and on the blog just to catch some specific idea that the building blocks this “diet and fitness plan” were built on were really nothing but hot air. And you know what? I found nothing of the sort.
[box type=”note”]That got me really interested. And if the success stories and before and after pictures Mr. Pearlstone publishes are the real deal, then this guy may really be on to something truly fascinating. So, I shot him an e-mail. Let’s see where this all goes …[/box]